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2014 Grower Brand Meeting
Star® Roses & Plants hosted a Grower Brand Meeting this past month at one of Pennsylvania’s most impressive horticultural destinations, Longwood Gardens. The meetings included a guided tour at Longwood Gardens, as well as an evening at the exceptional garden retailer, Terrain.
Attendees got a sneak-peek into what Plant Development Services, Bailey’s Nurseries and Star® Roses & Plants have in the works for the upcoming year. Guests learned about their newest genetics and introductions, strategies for branding, marketing, advertising, promotion, PR and more! Here are some pictures of the event and our brand friends!